A new framing for cloud innovation
Four potential scenarios for the future of cloud innovation strategy

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Cloud innovation programs have competing priorities across the c-suite. Organizations can better align business outcomes with technical requirements and gain economies of scale across these programs with scenario thinking. Our latest report, A new framing for cloud innovation, explores four possible cloud innovation future scenarios based on existing needs across the c-suite (CEO, CHRO, COO, CISO, CMO, and CDO) to enable them to better align business outcomes with technical requirements and gain economies of scale across these programs with scenario thinking.

The research introduces four future of cloud innovation strategy scenarios aligned with these future business goals:

  • Reactive responders concerned with optimizing their operational infrastructure to achieve greater resilience and integrity across the organization's solutions. 
  • Experience innovators focused on improving product and marketing solutions and creating unique, engaging, personalized, and targeted customer experiences. 
  • Proactive data defenders seek to use proactive cybersecurity and governance as a competitive differentiator and a means of creating resilient operations and workforces, as well as customer experiences that foster trust. 
  • AI-fueled entrepreneurs aim to bring together mature workforce and customer operational strategies, as well as mature data solutions, in order to implement AI-everywhere across the organization. 



Frank Geelen
Partner Deloitte Nederland
CFO Programma
T +31882884659
E [email protected]
Frank Geelen
Partner Deloitte Nederland
CFO Programma
T +31882884659
E [email protected]
Frank Geelen
Partner Deloitte Nederland
CFO Programma
T +31882884659
E [email protected]

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